Sales 3 - HDM by the Numbers

Sales 3 - HDM by the Numbers

HDM by the Numbers


View the video or read the article below:



See the benefits of an HDM Prepaid through numbers.

The Big Picture

HDM offers a Prepaid PPA that is 15, 20, 25% below your turn-key price.

When you finance that lower amount, you reduce dealer fees, reduce monthly payments, and increase your overall Net. 

It’s all in the numbers.



What you’re doing now

Your System and Pricing (example): For simplicity we’ll use an example with round numbers.
System Size: 10kW
Price/watt: $5.00/watt
Total price: $50,000.00

A Financing (example): Customer's exact rate and dealer fees may be different, but the concepts still apply.
Loan Amount: $50,000.00
Rate: 5.99%
Dealer fee: 30%


In this example, the installer priced the system at a high $/watt to cover the loan’s high dealer fees and still net an acceptable amount. 

Unfortunately, this high price means a big loan and the customer faces a high monthly payment. But if you drop your price, you’ll end up netting less.

It’s a tough to be competitive, but… There is an alternative!




The HDM Option

Your System and Pricing May Stay the Same: 
System Size: 10kW
Price/watt: $5.00
Total price: $50,000

HDM pays you: $10,000 (20% !!!)

Your Financing: Now HDM is covering 23% of the price, so the customer borrows $11.5k less.
Loan Amount: $40,000
Rate: 5.99%
Customer Payments: $257


The lower loan amount brings benefits to the customer without you even lowering your price. When HDM pays for 20% of this system cost, the monthly payment drops by $64.

Everybody wins. Everyone makes more and your system and price are unchanged in this example.





    • Related Articles

    • Sales 1 - HDM Overview and Expectations

      HDM Sales - Overview and Expectations Watch this video or read the lesson below. HDM Sales 1 - Overview Future lessons will cover important points in detail. Let’s start with the big picture. HDM Background HDM is owned and operated by successful ...

    • Sales 5 - HDM Value Proposition

      HDM Value Proposition for Homeowners View the video or read the article below Why should a Homeowner choose HDM? Value to the Homeowner No Credit Check Required HDM has no credit requirements for its Prepaid PPA. It is a one-time payment that a ...

    • Sales Process 5 - SOLO and HDM

      HDM with SOLO View the video below to learn how to use the HDM integration on SOLO

    • Sales 7 - Know the Agreement

      Sales 7 - ITC Know the PPA Agreement Know the PPA Agreement View the video or read the article below Here is where you can find important information in the PPA agreement Summary Page This page summarizes very clearly… The numbers that matter listed ...

    • Sales Process 4 - Underwriting Overview for Sales

      HDM Sales 4 - Underwriting Overview View the video or read the article below Beyond Signing What happens on an HDM job after a customer is signed? These are the steps from signing through the end of the HDM underwriting process Signing After signing ...